2 Blog Campaigns 

Burns Entertainment & Sports Marketing

Taking the "blah" out of blogs. 

A boring blog? When your middle name is "entertainment"??? To avoid the potential irony of that scenario, I was handed a bunch of strait-laced marketing factoids, figures and research nuggets ... and told to make them sing. Aimed at Ad and Marketing agencies, below are two examples from a series of blogs chatting about what's trending within various target audiences. Please hold your applause till the end.

Independent Writers of Chicago: My President's Post

As IWOC's president for the last 8 years, I've consistently been writing blogs for every one of its monthly newsletters. Most had to do with the goings-on within or around the organization. Many were musings about the art, craft and business of writing itself. Of those, here are two examples: One on a topic that concerns just about anyone who puts pen to paper. (Or keyboard to Word doc.). The other, a personal story with a moral that will resonate with fellow writers. Or anyone stuck on a problem.